Ralph Lauren is a name synonymous with timeless elegance, luxury, and American sophistication. Founded in 1967 by the legendary designer Ralph Lifshitz, who later changed his name to Ralph Lauren, the brand has grown into a global fashion powerhouse. With a vision to redefine modern style, Lauren started his journey with a simple line of men's ties, and today, his empire spans clothing, accessories, fragrances, and even home decor.

Humble Beginnings

Ralph Lauren's story began in the Bronx, New York, where he was born to a family of Jewish immigrants. From a young age, Lauren had a keen eye for fashion and a passion for creating unique styles. He started his career in the fashion industry by working at Brooks Brothers, where he gained valuable experience in menswear. However, it was his entrepreneurial spirit that led him to launch his own tie brand, which he initially sold to small boutiques and department stores.

The Birth of a Fashion Icon

The pivotal moment in Ralph Lauren's career came in 1968 when he introduced the now-iconic Polo Ralph Lauren line. Inspired by the sport of polo, the brand's logo—a polo player on horseback—became an instant symbol of prestige and quality. The Polo Ralph Lauren collection revolutionized menswear by blending classic tailoring with a relaxed, sporty aesthetic. It wasn't long before the brand expanded into womenswear, offering women the same level of sophistication and refinement.

Global Expansion and Innovation

Throughout the 1970s and 1980s, Ralph Lauren continued to innovate and expand its offerings. The brand introduced its first fragrance in 1978, setting a new standard for luxury scents. By the 1990s, Ralph Lauren had become a global phenomenon, with stores in major cities around the world and a presence in pop culture, including its iconic role in The Great Gatsby

Beyond Fashion